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Loyalty

Loyalty that pays off.

With Alpina Smile Awards, we thank our regular guests for their loyalty. Every stay brings you a little closer to your next benefit.

Alpina’s Beds & Boots

YOUR LOYALTY IS REWARDED

With every stay, you collect Smile Awards on your accommodation costs and enjoy exclusive benefits, special offers and attractive rewards. This is our way of saying thank you for your loyalty.

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Your membership levels.

01

HOW IT WORKS

The loyalty programme includes two membership levels. You collect points from your very first stay. The more loyal you are, the greater your personal benefits become.

02

CRYSTAL SMILE

Automatic from your first stay: 5 % Smile Awards on accommodation costs, exclusive member offers, a birthday voucher and prize draws.

03

RUBY SMILE

From accommodation spending of € 6,000 within three years, you receive 8 % Smile Awards and additional benefits such as sparkling wine in your room, premium cosmetics, personal room preferences, early check-in, late check-out, exclusive offers, partner promotions and more.

At a glance

YOUR BENEFITS

  • 01 Collect Smile Awards
  • 02 Exclusive member offers
  • 03 Birthday voucher
  • 04 Ruby benefits
  • 05 Attractive prize draws
  • 06 Personal extras

Alpina’s Beds & Boots

Eat. Sleep. Ski. Repeat.

Every stay is twice as rewarding. Collect Smile Awards and look forward to exclusive benefits on your next holiday.

Become a member now